PozeAR Joins the Celebration of International Day of Traditional Sports and Games In the spirit of global friendship and cultural unity, PozeAR joined the International Council of Traditional Sports and Games (ICTSG) community in celebrating the International Day of Traditional Sports and Games. This day, marked annually on 14 August, honors the heritage of traditional sports, indigenous games, and the values they carry—sportsmanship, cultural pride, and community bonding. Celebrations this year began on 9 August with the International Day of the World's Indigenous Peoples and continued until the 14th, connecting communities worldwide. PozeAR’s symbolic presence in the TSG Day festivities was part of a wider global acknowledgment that traditional sports and games remain a vital cultural expression for many communities. While no commercial, financial, or operational agreements were involved, their participation represented a friendly gesture of solidarity—aligning with the spirit of Sports for Impact, Sports for Good, and Sports for Peace. A Spirit of Community The International Day of Traditional Sports and Games is not just about competitions—it is about stories, heritage, and unity. Friends and organizations from around the world, including PozeAR, extended their goodwill and public encouragement to the TSG community. This kind of moral support helps amplify the message that preserving and celebrating cultural sports is a shared responsibility. Technology Meets Tradition Known for their work in immersive technologies, PozeAR’s public alignment with the TSG Day sends a powerful reminder that modern tools can coexist with—and even help share—the narratives of heritage sports. While their role this year was purely symbolic, their association underlines the idea that the digital age can be a platform to showcase the timeless value of indigenous games. A Celebration Without Borders This year’s TSG Day reached audiences across multiple countries and communities, with online campaigns, cultural showcases, and community-led events. The presence of organizations like PozeAR, even in a symbolic capacity, demonstrated that the celebration of traditional sports is inclusive, non-commercial, and open to all who value cultural preservation. Conclusion The ICTSG extends heartfelt thanks to PozeAR for their friendly and symbolic participation in this year’s celebration. Their recognition of TSG Day reflects the growing global consensus that cultural heritage in sports is worth celebrating, safeguarding, and sharing. 🚀 Get Involved Contact the Indigenous Games Team   Become a Member   Indigenous Sports

Indigenous games are not relics of the past. They are cultural blueprints for the future—active, inclusive, and resilient. Preserving them means protecting humanity’s deepest memory and most playful wisdom. About the Authors Hamna Awan – Media strategist and marketer passionate about innovation, culture, and youth engagement. She creates inspiring stories connecting traditional heritage with the modern world. Azhar Masood Khan – Senior Sports Journalist with 18 years of experience, Sports Editor at a national English daily, FIFA Ambassador in Pakistan, and ICTSG Lead for Communication Compliance & Global Outreach (Advisory).