Maarif Joins ICTSG in Celebrating the International Day of Traditional Sports and Games This year, the International Council of Traditional Sports and Games (ICTSG) welcomed Maarif Education as a symbolic supporter of the International Day of Traditional Sports and Games (TSG Day), celebrated globally on 14 August 2025 following the International Day of the World’s Indigenous Peoples on 9 August. This friendly participation reflects a shared vision: Sports for Impact, Sports for Good, and Sports for Peace. A Symbolic Gesture of Community and Culture No commercial agreements or formal obligations are attached to this celebration. Maarif Education’s presence in TSG Day 2025 serves as a community gesture, reinforcing that the preservation and revival of traditional sports belong to everyone. The collaboration stands as a reminder that heritage thrives when friends and communities come together to celebrate it. Education Meets Heritage Maarif Education is globally recognized for its holistic approach to student development—blending academic excellence with character-building and cultural appreciation. In the context of TSG Day, their symbolic participation highlights the educational value of traditional games in promoting teamwork, inclusion, and cultural awareness. Saudi Arabia’s Cultural Engagement Through TSG Day 2025, students, educators, and families in Saudi Arabia are encouraged to explore traditional sports through interactive school events, heritage showcases, and educational seminars. These activities bridge generations, as elders share games from their youth while inspiring younger audiences to carry these traditions forward. Women in TSG – Equality Through Heritage The celebration also aligns with ICTSG’s Women in TSG program, which promotes female leadership, visibility, and participation in traditional sports. This initiative ensures that heritage preservation remains inclusive and representative of all voices in the community. Global TSG Day Activities TSG Day 2025 will feature cultural exhibitions, traditional game tournaments, virtual dialogues, and hybrid events connecting heritage communities across the world. By spotlighting these activities in schools and communities, ICTSG hopes to inspire global engagement in protecting intangible cultural heritage. Conclusion The ICTSG extends warm thanks to Maarif Education and acknowledges the leadership of Ms. Kaye Smith, Director of Sports, whose support during the celebrations symbolizes the unity of education and culture. Together, these gestures enrich the global movement for heritage preservation—one that is inclusive, accessible, and inspiring for generations to come. 🚀 Get Involved Contact the Indigenous Games Team Become a Member Indigenous Sports
Indigenous games are not relics of the past. They are cultural blueprints for the future—active, inclusive, and resilient. Preserving them means protecting humanity’s deepest memory and most playful wisdom. About the Authors Hamna Awan – Media strategist and marketer passionate about innovation, culture, and youth engagement. She creates inspiring stories connecting traditional heritage with the modern world. Azhar Masood Khan – Senior Sports Journalist with 18 years of experience, Sports Editor at a national English daily, FIFA Ambassador, and ICTSG Lead for Communication Compliance & Global Outreach (Advisory).
"When a sport disappears, it is like a language no longer spoken. When we revive a game, we revive a culture."
Khalil Ahmed Khan — President, ICTSG
